Key Opinion Leader (KOL) Manager - Automotive Marketing

Join Onemate Auto Accessories Sdn. Bhd., a leading innovator in automotive accessories, as our Key Opinion Leader (KOL) Manager in the vibrant heart of Bali! This is your chance to shape the future of automotive marketing by building powerful influencer partnerships that drive brand awareness and sales. In this role, you'll work closely with our marketing team to identify, recruit, and manage top-tier influencers who can amplify our brand message to a wide and engaged audience.

As the KOL Manager at Onemate Auto Accessories, you'll be responsible for developing and executing influencer marketing strategies that align with our business goals. You'll create compelling content campaigns, negotiate partnerships, and monitor performance metrics to ensure our KOL initiatives deliver measurable results. With your expertise in digital marketing and a deep understanding of the automotive industry, you'll play a crucial role in helping us stay ahead of the curve and achieve our growth objectives.

📋 Tanggung Jawab Pekerjaan

• Identify, recruit, and manage a portfolio of high-quality Key Opinion Leaders (KOLs) who align with our brand values and target audience.
• Develop and implement influencer marketing strategies that drive brand awareness, engagement, and sales.
• Create and manage content calendars, ensuring a consistent and compelling narrative across all KOL platforms.
• Negotiate partnerships with influencers, including contract terms, compensation, and performance metrics.
• Monitor and analyze KOL performance using industry-standard tools like Google Analytics, Hootsuite, or similar platforms.
• Report on KOL campaign performance, providing insights and recommendations to the marketing team.
• Stay up-to-date with industry trends, competitor activities, and best practices in influencer marketing.
• Collaborate with cross-functional teams, including product management, sales, and customer service, to ensure KOL campaigns align with overall business objectives.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Communications, or a related field, with a minimum of 5 years of experience in influencer marketing or a similar role.
• Proven track record of successfully managing KOL partnerships and driving measurable results.
• Strong understanding of the automotive industry, including trends, technologies, and consumer behavior.
• Excellent communication and negotiation skills, with the ability to build and maintain strong relationships with influencers.
• Proficiency in digital marketing tools and platforms, such as Google Analytics, Hootsuite, or similar.
• Ability to work independently and manage multiple projects simultaneously in a fast-paced environment.
• Strong analytical skills, with the ability to interpret data and provide actionable insights.
• Fluency in both English and Bahasa Indonesia.

🛠️ Keahlian

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